Maybe The Biggest Secret As To Why Both Men and Women Can't Find Happiness Today - So Bizarre

Oct 06, 2026

I had a nice lady e-mail me yesterday. 

Her child was enrolled in my POWER IN YOU YOUTH PROGRAM, which is a program where I teach youth (ages 13-22) how the world really works. 

This program isn't conducted at "full Christoff strength" of course. I sand down the sharp edges for these younger students, but I also prepare them for the real world that awaits them. This way these young adults can successfully navigate life, regardless of what the system throws at them. 

Parents and children are always permitted to ask questions after my lectures and this nice mother asked about one of my comments, during the session. I had told my students in the POWER IN YOU YOUTH PROGRAM, that pursuing material wealth wouldn't bring them happiness. 

This mother didn't want me putting negative energy on material items and she wanted to make sure I didn't paint wealth as negative. I agree with her completely, as I believe "beauty matters". I fully understand that some of the most beautiful things in life will cost a little more money than what the average position can generate. I know that beauty is an essential nutrient, which most people are starving for today. Beauty is a high vibration food source that nourishes the soul. As I personally pursue beauty in all I do, I do realize that it does come with a little bit of a higher price tag....some of the time. I've been interviewed on this subject once this year. That interview can be found by clicking here. 

What I explained to this caring mother (who's obviously following the course as intensively as her children) was that purchasing material items does release dopamine. This process is proven to decrease and destroy long term happiness. It sounds completely bizarre and sort of counter intuitive. Saying that, this is what's proven to happen. You can learn all about this in the 3-minute video below. Big shopping malls certainly don't warn their customers of this effect. Buying things excssively destroys the chemicals you need to be happy. Who would have guessed that?

When I seek beauty and therefore happiness, I do it in a way that produces serotonin instead of dopamine........like taking a hot air ballon ride in Cappadocia Turkey or inviting all my family (and close friends) down to our wedding in Istanbul Turkey. As you can see in the short video above, these activities (where you turn money into memories) won't trigger the "pleasure/unhappiness" chemical change in my metabolism. Making memories with money compared to buying "stuff" with money, manifests two separate reactions in our bodies. 

In the end, this is the benefit of having a good coach, who leads with their knowledge and experience. I know many things about many things, as I've been studying the fine art of living a satisfying life for many decades now. No one climbs Mount Everest on their own, they always hire a guide who's already accomplished the climb successfully. 

When we want to live a better life (and generate more happiness) it will require a combination of certain things, a preset recipe if you will. You'll need a little more money (not to buy stuff but to make beautiful memories) and you'll also need to serve humanity as well. We're all here to lift each other up, and to help each other understand ourselves better....in order that we follow what's known as the right-hand path in life. 

You can get my POWER IN YOU YOUTH PROGRAM and my POWER IN YOU ADULT PROGRAM free actually. You can also get my Beginner Business Blueprint Program free as well, where I teach you how to generate a bit more money and serve humanity, all at the same time. These programs are also available to anyone in your home too, all at my compliments....when you join my OVERCOMING SELF SABOTAGE COACHING CERTIFICATION. 

In this one-of-a-kind program that I only teach once per year (starting Oct 24th this year for our 12 semester), you also get a private community (off social media) where we connect and support each other. During the program, I'm in that community daily answering your questions, plus I also offer a 1-hour Q and A after every weekly lecture. If you can't make that LIVE session, it is recorded and placed in your student library to access at your leisure. 

Maybe it's time for you to make a change, get support and start building more happiness in your day. This will come from community, a little bit of extra income (so you can experience more beauty) and serving humanity. It doesn't matter if you help your clients get ahead 1 inch or 1 mile, you're doing what you were sent here to do. Community, serving humanity and experiencing more beauty in life. That's the recipe for more happiness and more smiles during the day.

This program is now filling fast, so please click here to investigate. Everyone can afford to join with our new payment plan option. If you have any questions, please email right away to info@jchristoff.com. I look forward to seeing you on opening day and guiding you into the happy zone.

 

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